About
AboutBusiness education taught by people who still do the work.
Sell More Academy™ exists because most business education is either abstract theory or a thinly disguised sales funnel. We wanted the version we couldn't find: strategy with teeth, tactics with build steps, at a price nobody has to think about.
What we do
Teach it free. Sell the work, not the lesson.
Every class is free and open to all. It stays that way. 2 formats, 5 pillars: the decisions in one, the tools in the other.
Format 01
Strategic Masterclasses
The decisions that set the ceiling on everything else.
- Positioning
- Pricing
- Offer construction
- Demand generation
- AI applied to revenue work
- Systems that outgrow the founder
Long-form on purpose. These subjects don't compress into 4 minutes.
Format 02
Tactical Walkthroughs
The same 5 pillars, except we build the thing on camera.
- CRM automation
- AI agents
- Brand guides
- Sales scripts
Recorded start to finish, no cuts where the hard part was.
Free, on YouTube
- Every class, full length, forever.
- Both formats: masterclasses and walkthroughs.
- No login, no email required.
Sell More Resources
$49/yr- The exact tools and work product from the calls.
- Bonus material that never hits the public library.
- The sales training library across all 5 pillars.
- A monthly scan of your setup.
DIY-ers watch free and keep their $49. Everyone else starts from the finished build.
Also part of the Academy
A curated solution directory, free to everyone.
Solutions don't pay to be listed, every listing is reviewed for fit, and we hold referral relationships with them.
Need a media buyer, a bookkeeper, or a recruiter? You get a short list instead of an afternoon of research.
How we operate
Arete: Excellence
Do the work at a standard you'd sign your name to. Nothing shipped half-built.
Eunoia: Goodwill
Teach the whole thing. Hold nothing back for a $5,000 upsell that never gets bought.
Phronesis: Practical wisdom
Judgment applied to a specific situation. Frameworks are worthless without it.
Core beliefs
3 things we believe about selling.
Everyone is in Sales
If you persuade, pitch, or post, you sell. The question isn't whether you're in sales, it's whether you're any good at it.
To Sell is to Serve
A good sale puts the right thing in the right hands. When you sell well, the person on the other end is better off, and you both know it.
Trust Kills Sales
Wait for trust and you wait forever. Sell first, deliver fast, and let the results build the relationship that trust was supposed to open.
About us
Who teaches this, and why it's free
